Introduction: The problem
What's holding your organisation back?
What’s holding your organisation back?
Is it an inability to service all of the
orders you receive?
Or is it simply a lack of orders?
If you’re like most organisations, the latter
is the primary growth constraint.
This workshop will show you how to build a
highly scalable sales process. A sales process that can be
programmed to generate whatever volume of sales is
required to grow your organisation at its optimal rate.
Most sales processes are inefficient and unscalable
Most sales processes today look like
manufacturing processes did 30 years ago.
A lack of systems thinking has
resulted in processes that are resource-hungry, highly
inefficient, and virtually unmanageable.
In many organisations the sales process is
the salesperson. While this salesperson (or team of
salespeople) would love to be selling, in between prospecting
for sales opportunities, solving problems associated
with work in progress and servicing existing
customers, there’s virtually no time available.
Furthermore, this salesperson is likely to
get little help from the marketing department. The
marketing department operates in a vacuum, busying itself
with ‘branding’ activities, which hopefully will make
some contribution — at some point in the future — to
the general good health of the enterprise in question!
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