Our People
Justin Roff-Marsh (Managing Director)
 Justin Roff-Marsh is
the Managing Director of Ballistix, a marketing consultancy specialising in sales
process engineering. He is also one of the founders of Payment Please, the
fast-growing, technology-based, national debt collection firm.
Justin is Editor of AdVerb, a popular marketing newsletter – published by
his consultancy, and read by more than five thousand business owners and executives around
Australia.
He is widely acknowledged as Australia’s foremost expert on the marketing of
services and high-value products. And he speaks regularly on this subject at conferences
and seminars nationwide. He has lectured on a number
of occasions at the Queensland University of Technology and on the government-funded FIG
Program (designed to help IT companies become ‘investor-ready’).
The companies with which he has an association have a habit of exhibiting rapid –
even exponential – growth. (In fact, Justin admits that, as a self-confessed
‘growth-addict’, he is often more bullish about his clients’ growth than
even they are!)
Before he started Ballistix, eight years ago, Justin was a founding
partner of a company called the Hudson Institute (then Hudson Research). The Hudson
Institute has grown from an undercapitalised start-up (regarded by many to have few
chances of survival) to a group of companies with sales in excess of $45 million a year.
In the years following the launch of his consultancy, Justin has had a considerable impact
upon a number of local and international businesses – including:
Justin spends most of his time consulting to our clients
and speaking at seminars up and down the east coast of
Australia.
[e-mail
Justin] [top]
Jason Connors heads our
communications team. He is also both a director and shareholder of
Ballistix.
Jason first joined the
consultancy as a copywriter. Over the years he has worked on hundreds of
campaigns for scores of organizations — from management training programs
to sophisticated software packages and heavy mining equipment. (Just to name
a few!)
Today, Jason works closely with
the creative team to produce the communications collateral required to make
sales processes sell.
He has considerable direct
marketing experience and a comprehensive understanding of marketing strategy
and sales process design.
In 1997 Jason was a finalist in
the Australian Young Direct Marketer of the Year award. He also has a
Bachelor of humanities (media major) and a graduate diploma in
communications.
Jason is also responsible for the
day-to-day management of Ballistix.
[e-mail
Jason] [top]
 Benn Walker (Manager:
Consulting)
Benn Walker heads our consulting division. After nine years
as director and consultant with one of Australia’s better-known business
marketing consultancies (Results Corporation Australia), Benn has a solid
background in sales process design, marketing strategy development and
creative execution.
Clients he has worked with over the years are almost too
numerous to mention. Some of the better known include Mercantile Mutual
(General Insurance division), Natrad Radiators, Dunlop Super Dealers,
Capricorn Society, Jabuna Pty Ltd (the Sunibrite snack food range), Thursday
Plantation, Capitalcorp Home Loans and North Point Institute of TAFE.
More recently with Ballistix he has headed major consulting
projects with Eastmon Camera House, Outokumpu Technology Pty Ltd, LBA
Consulting Pty Ltd, Resort Condominiums International (RCI), Ultraceuticals
Pty Ltd, MD SkinSolutions, Grant White & Associates, Shane Ellis Lawyer
and Franchise Developments, as well as having conducted numerous smaller
consulting assignments.
[e-mail
Benn] [top]
 Rebecca Stokes
(Manager: Reengineering projects)
Rebecca Stokes heads Ballistix’s Marketing
Logistics division.
She assists clients with special projects,
including the recruitment and training of marketing
personnel, event promotion and management, and promotional
campaign management.
Accordingly, she is a font of valuable
insights into the nuts and bolts of Relationship-centric
Marketing implementation.
Rebecca has a Bachelor of Business
(management major, human resources minor) and a Post
Graduate Certificate of Business (advertising major) both
from Queensland University of Technology. She also
has experience in both the banking and travel industries.
Rebecca works closely with marketing
coordinators in our clients’ organisations. (In many
cases, she has initially recruited and trained these
marketing coordinators). She assists with the management of
our clients’ sales processes by providing training and
guidance, and through the provision of outsourced services.
Rebecca is also responsible for project
managing our sales process reengineering projects.
This project management expertise is also provided to
clients in order to assist with the management of major
projects.
[e-mail
Rebecca] [top]
Hamish Elton (Technology)
 Hamish Elton is Managing Director of
Elton Technology, a
software consultancy he started 11 years ago. In recent years, Hamish has
narrowed his focus to marketing technology and its application (or more
specifically, contact management and sales process automation).
Hamish provides the IT expertise necessary to evaluate our
clients technology needs and to make recommendations regarding the best way
to integrate the ideal solutions into their business.
Hamish is also a co-founder of Payment Please (along with
Justin Roff-Marsh).
[e-mail
Hamish] [top]
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Jason
Connors
